About Us

A village feel a short way away from central London

Belsize Village is a historic conservation area of the Borough of Camden in the NW3 post code of north London.

This website is part of a community initiative of the Belsize Village business community, led by Penrose Care, a home care provider, and Pivoine, a beauty salon.

Our goal is to promote the well-being of Belsize Village by driving inclusive growth that benefits consumers, residents, workers and businesses in the community.

The three pillars upon which our community initiative is built are:

  1. Promoting a safe and clean community in conjunction with all members of our community.
  2. Promoting socially responsible business investment.
  3. Promoting social cohesion whilst celebrating individual beauty.
Building upon these three pillars, we wish to:
  1. Beautify the village to attract newcomers to our historic and serene neighbourhood.
  2. With added footfalls and business vibrance, work with businesses in Belsize Village to become Accredited Living Wage Employers with the Living Wage Foundation
2018-07-20 (Belsize Village) Aya Hitchin Lavendar - Youtube Thumbnail

Aya Khazaal

Aya is the director of Pivoine, a beauty salon in Belsize Village.

2018-07-20 (Belsize Village) Bob portrait Hitchin Lavendar - Youtube Thumbnail

Robert Stephenson-Padron

Bob is the managing director of Penrose Care.


Pivoine is a beauty salon in Belsize Village that prides itself in the highest levels of customer service, quality commitment, and sanitation. Pivoine is one of the top rated salons in London (2018) on Treatwell.

Penrose Care

Penrose Care is the UK's pioneer of the ethical provision of home care. Penrose Care was the London Living Wage Champion for 2016 and 2018.